How to decide if you need a website Deciding whether or not to commission a website can be a challenging process if this is your first foray into the online world. These questions are tools to help you make that decision easily and painlessly. Does my business need a web presence? Most people use Google or a similar search engine when looking for business services these days, rather than a phone book. Your website can act as a brochure giving potential clients the information they need to choose or access your business, eg.